Already running Google Ads? We’ll review your campaigns to see where you may be wasting money and how to attract better leads. Just getting started? We’ll look at your market and help you plan your first campaign. Either way, you’ll know what to focus on next.
Request your free review
Takes about one minute.
We’ll contact you to discuss your review. No pressure or obligation.
A campaign can bring in plenty of calls and still miss the mark if they’re from people your firm can’t help. We look at who your ads are reaching, what happens after someone contacts you, and where your budget could work harder.
If Google counts every short call or button click as a lead, it may focus on getting more of those actions instead of better inquiries.
Even a well-run campaign can fall short when calls go unanswered or new inquiries don’t get a quick response.
Some campaigns need better targeting or landing pages. Others may be ready for more spending. We help you understand the difference.
If you’re already advertising, we review the areas below. If you’re new to PPC, we focus on your market, keywords, budget, and campaign setup instead.
How your campaigns are organized by practice area, location, budget, and the types of cases you want.
The searches that trigger your ads, including ones from people looking for jobs, free advice, or services you don’t offer.
Whether calls and forms are tracked correctly, and whether Google is counting actions that aren’t real leads.
How many calls get answered or missed, and whether the calls you receive are relevant to your practice, when that information is available.
Whether your pages match what people searched for, work well on phones, and make it easy to contact your firm.
Your service categories, profile, reviews, and lead handling, if your firm uses Google Local Services Ads.
How quickly your firm responds to new inquiries and whether you can tell which ads brought them in.
Whether your reports show useful calls and consultations, not just clicks and form submissions.
We can also flag ad wording that may need your firm’s review under attorney advertising rules. Your firm makes all final compliance decisions.
We’ll explain what we found, why it matters, and what we recommend changing first. We’ll walk through it together on a call.
We look for costly searches, clicks from outside your service area, and campaigns that may be spending on the wrong audience.
We check whether your account is tracking meaningful leads and whether any actions are being counted more than once.
When data is available, we review missed calls, lead quality, and how quickly new inquiries reach your team.
A short list of changes to make first, whether you’re improving an account or getting ready to launch.
We’ll explain which steps make sense for your firm:
Sometimes the best advice is to hold off on spending more. We’ll point out changes that could cost you money before your campaigns are ready.
The process is simple, whether you already advertise or are planning your first campaign.
Fill out the short form and tell us which practice areas and locations you want to target. We’ll follow up about your request.
Already advertising? We may ask for read-only access to your ad accounts. Starting fresh? We’ll review local competition and help you plan your campaign instead.
We’ll go over what we found, answer your questions, and explain what we’d do next. There’s no obligation to hire us.
Our free review is designed for law firms that want to improve their advertising or get started with PPC.
If you already run PPC, we review your campaigns, keywords, lead tracking, landing pages, and results. If you haven’t started yet, we review your market and help you plan your first campaign.
Common issues include ads showing for the wrong searches, calls that aren’t tracked correctly, and landing pages that make it hard to contact the firm.
Yes. There’s no fee for the review and no obligation to work with us afterward.
If you’re already advertising, read-only access helps us review your account without changing campaigns or billing settings. You can remove that access later. If you’re new to PPC, no account access is needed.
Usually not. We focus on ad performance and lead tracking. If reviewing call recordings or form details would help, we’ll discuss that with you first and follow applicable privacy and consent requirements.
We can calculate that if your firm has reliable data showing which leads became clients. Otherwise, we’ll focus on lead costs and explain how to track signed cases going forward.
That’s fine. We can review your practice area, competition, likely search demand, and a starting budget to consider. You don’t need an existing campaign.
We work with one firm per practice area in each market. If we already serve a competing firm, we’ll let you know.
Whether you’re running ads today or starting from scratch, we’ll help you understand where to focus your budget and what to do next.
Request My Free PPC Review